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100% Premium Colombian Coffee

With a view to developing the international distribution business model of Juan Valdez®, we are looking for active and committed partners who want to be part of the Juan Valdez Colombian coffee brand.

Our excellence begins from the manual selection of the best beans, which go through innovative logistics and production processes, thus ensuring the best quality of the product and maintaining all the qualities of Colombian coffee.

If you are interested in being a franchisee of our brand, you can find all the information here.

More than 540,000 coffee growing families benefit from the sales of the company and it is estimated that contributions have been made for around USD 20 million in accumulated royalties, which have been used to support sustainability programs for Colombian coffee growers.

18,000 coffee growers are direct shareholders and receive additional profits through the appreciation of the individual shares they have purchased.

Juan Valdez® products are currently present in more than 9,000 points of sale in 33 countries and more than 130 stores in 13 countries.

Each Juan Valdez® coffee bean is selected by hand and goes through the most rigorous quality controls.

Through the verification of all the stages in the production process of the raw material and the preparation methods, we guarantee the quality, aroma and acidity in each cup of coffee.

For the development of the Juan Valdez® business concept, we are looking for committed, collaborative and active people, with knowledge in the sector.

International Stores

February 2022

As an integral part of its growth strategy, as of February 2011, Procafecol SA announced the start of its expansion program through international franchises. This model seeks to have greater coverage to share the best Colombian coffee with consumers around the world. In Colombia, currently, there are more than 300 stores. Here is the data of the presence of stores internationally:

If you are interested in being part of the best coffee in Colombia, fill out the following form and send it to along with your information.

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